1960 Edsel Ranger | Failure or Elegant Classic Car?

1960 edsel ranger

Marketed by FoMoCo from 1958 to 1960, the Edsel was named after Henry Ford’s son. It was the first new brand introduced by American automaker in almost 20 years and advertised as the car of the future.

“The car that presents originality and elegance never seen before in any car, at any price”

1960 edsel ranger

However, the short-lived division of Ford Motor Company became symbolic of commercial failure. Critics said the cars were over-hyped, unattractive, and with poor quality, but I guess the main reason for Edsel’s fate was the recession.

Check out the Mainly Muscle Cars video to see this Elegant Loser from the past up close.

Don’t Miss the Stick Shift 428 FE Powered Edsel Drag Racing

stick shift 1958 edsel drag racing
Click on the Photo to See the 428 Edsel Drag Racing
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